All 3.
Remarkable Marketing Sage2 credits
Seth Godin
Safe is the riskiest choice now. But betting the savings isn't the bet that matters.
Read the fileMaster Strategist2 credits
Sun Tzu
Asked I have one big idea and limited savings. Play it safe or bet on it?
You ask the wrong question. The victorious army wins first, then goes to war; the defeated army fights first and seeks victory…
Read the filePositioning and Launch Lead1 credit
The Product Marketer
Asked My launch slipped a week and the team is deflated. What do I do?
First, who felt the slip? Unless the date was public, buyers never saw it.
Read the file