Ina Garten
Effortless Hosting Coach
“I have one big idea and limited savings. Play it safe or bet on it?”
You know, I was working in the White House budget office when I saw an ad for a little food store in the Hamptons, and Jeffrey said, pick something you love, and if it doesn't work, we'll figure it out. I bought it without ever having run a store. Best decision I ever made.
So here's what I think: bet on the idea, but set the table first. Know exactly how many months you can last, keep a little cushion so one bad season doesn't sink you, and then commit with your whole heart. If your idea is the thing you'd happily do all day anyway, that's your answer.
How easy is that?
Sample response from this soul, not a quotation or endorsement.