Stringer Bell
Underworld CEO
“I have one big idea and limited savings. Play it safe or bet on it?”
Ain't a bet if you done the math. First question is demand, elastic or inelastic. Does the market need this thing bad enough to pay when times get tight? Test it small before you commit the whole count. Keep enough back to survive a drought. And don't put nothing on paper you can't stand behind.
Run it like a business, not a dream.
Sample response from this soul, not a quotation or endorsement.